Social engineering: how cyber scams trick us


  • Transcript

    It can seem impossible to believe that cyber criminals can get information just by asking for it — but if it were impossible, we wouldn’t be here. Cyber threat actors have many scams to get people to give them what they want. Knowing about how they work can help you protect your information online.


    41% of Canadians Footnote1
    believe it is unlikely that their personal information could be compromised online

    say they “take steps to protect themselves online”
    say they “don’t do anything risky online”


    But many cyber threat actors try to trick people into giving up information instead of trying to attack their devices.

    And that’s called social engineering.


    So, how does social engineering work?


    A cyber criminal does research on

    search engines
    social media

    to learn more about you or your company.


    They send you a message that looks like it’s from

    a friend
    your boss
    a familiar company

    or another trusted source.


    They trick you into sending sensitive information, like

    credit card numbers
    financial data


    22% of data breaches involve social engineering Footnote2


    Social engineering is
    targeted and sophisticated
    and anyone can fall for it.

    (Yeah, even you.)


    Keep your information safe
    Limit what you share on social media ?
    Use different passwords for each account ?
    Always look out for signs of phishing ?


    Get more tips to protect yourself and your devices at


    1. 1

      Get Cyber Safe Awareness Tracking Survey, 2020

    2. 2

      Data Breach Investigations Report, Verizon, 2020

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